Nilam Desmukh

Nilam Desmukh

Nilam began her tailoring business 15 years ago. She opened a stationery shop four years later. She sources the products in Dahiwadi and sells them to school children who pass by on their walk to school or during their breaks. Her husband is unable to perform manual labor, so he works as a security guard at the nearby school. With this setback, the income from the business supports her whole family. Mann Deshi’s role in her business was initially providing a loan. She also benefitted from training on how to gain loyal customers and get more exposure for her business. The hardest part of owning the business was before she received a loan. She was trying to save little by little to expand, but the loan allowed her to completely expand the variety of products she sells. Mann Deshi allowed her to expand her business into selling products better adapted to her customer base, such as stationery items that school children require. Her family is extremely supportive of her business and proud of what she has accomplished. Someday she would like to have a shop that is separate from her home and a larger shop to sell more products. She dreams that her children that will go on to higher education and be able to pursue the career of their choice.